Content Marketing

Why is content marketing important for your business?

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Building an audience, increasing customer engagement and growing your sales are vital to the success of most businesses. Using content marketing is a really effective way of doing that.

Content marketing is important because it helps you answer your audience’s questions and build trust, develop relationships, improve conversions and generate leads. Customers expect high-quality content nowadays and so it’s a great way to make sure they are happy with what they see on your company’s website and social media channels.

Consistency is also a big factor when it comes to brands. Most successful brands are able to portray their brand consistently across all customer interactions and touchpoints.

We help your content to carry your voice across all distribution channels and be consistent in efforts to establish credibility, build trust, and strengthen your reputation.

Don’t miss out on the opportunity to create and share valuable, relevant content with your customers.

Here are 7 top ways that content marketing can benefit your business:

Improve Audience Retention

Great content is a powerful attraction tool. It can create positive experiences for potential customers, which may compel them back to your site or cause them to convert and make a purchase.

Improve Traction On Your Social Media

It's not just about increasing your social media following, it's also important to have the right content. Make sure you have a strategy in place that will allow you to create effective, engaging content for your audience. Quality content is a key to success on social media.

Gain Trust From Your Audience

Content marketing is a great way for companies to interact with their customers and answer any questions they might have. When you create value without taking anything in return, your audience is more likely to trust your advice and recommendations.

Improve Quality Of Your Leads

Content marketing is also great for generating quality leads. When your content is viewed, there's a higher chance of that person getting in touch with you by placing CTAs (call-to-actions) strategically in your content to generate new leads for the sales team.

Increase Search Visibility With Better SEO

If you want your SEO to be as good as possible, it's really important to have consistent, high-quality content. With our developed content strategy and pillar/cluster model, your content will rank better on search engines.

Position Your Company As An Authority In Your Industry

If your business is established as a credible place to get information, you are more likely to rank higher in search engines. Plus, your prospective customers are more likely to trust you if your content seems like it's written by an expert.

Build Your Brand Awareness

Having a content strategy makes your brand appear everywhere your potential customers are looking for your product. We craft content that your customers are interested in and increase their chance of seeing your posts and associating with your brand.

Let our team of experts help you strategize your content marketing and reach more potential customers

We will help you analyze your business needs and objectives and provide you with content marketing solutions that will support your business goals. Feel free to contact us directly by chat, email or phone since we’re here to help.

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Some Of The Companies We Have Worked With

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Customer Testimonials

"The iFoundries team had the patience to understand our design concerns and provided us with an easy-to-use application that was customised to meet our needs. Having managed many IT projects and vendors before, I will be more than happy to work with iFoundries again as they have the hallmarks of excellent software development; open-mindedness, teamwork and dependability."
Mr. David CheongGain City Best-Electric Pte Ltd
Mr. David Cheong
"With the new landing page design and PPC campaigns, it has managed to reduce our cost per lead every month. We had more than 1000 direct enquiries converted from the landing page and started seeing our storage sales increase many folds the previous months."
Ms. Carrie ChuMandarin Self Storage
Ms. Carrie Chu
"iFoundries professionalism and commitment are commendable. Their efforts allowed our website to be enhanced and re-launched within an efficient deadline. Our website’s new look and features have been most positively received."
Ms. Bita SeowSP Telecom
Ms. Bita Seow
"Prior to working with iFoundries, we were advertising only with print advertisements. iFoundries taught us the importance of Digital Marketing in staying relevant in today's market. They have helped us tremendously and are always ready to answer any queries that we have. They have imparted their knowledge to us not only to perform the marketing for us, but giving us new ideas to grow our business."
Ms. Angelica OngThe [email protected] Pte Ltd
Ms. Angelica Ong

Let us build your success with our content marketing strategy!

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