E-Commerce
New shoppers generated over 30% of last year’s e-commerce sales. 8 in 10 say they intend to continue shopping online.*
* Google SEA eConomy Report, 2020.
Supported by:
In support of:
As a Productivity Solutions Grant (PSG) pre-approved solutions vendor, we offer SMEs e-commerce packages with funding support up to 70%* of the qualifying cost.
To learn how you can leverage on our e-commerce solutions to grow your business while tapping on Singapore government’s funding support, talk to any of our growth consultants today!
E-Commerce in Singapore and around the world is turbo-charged as wave of shoppers moved online during the pandemic
Singapore is one of the best markets to sell online, as the amount of e-commerce sales generated in Singapore and globally has grown tremendously with the wide-spread of Internet usage, especially during the COVID-19 pandemic.
From encouraging the use of e-commerce, to personalizing e-commerce services, the government is committed to providing an enabling environment for Singapore businesses to sell online.
While disruption is nothing new in retail, the pace and intensity of change over the past year has been unprecedented. To keep up, going digital and making quick but strategic investments are critical.
Unfortunately, not all e-commerce newcomers had the infrastructure and strategy in place to deliver a world-class customer experience.
Depending on your store size and the level of control that you need, our team at iFoundries is able to provide the most suitable and cost-effective e-commerce solution for your business.
For example, we’ve simplified the e-commerce process for you by integrating our solutions with PayPal, Stripe and leading payment gateways, so all your transactions are handled securely and efficiently.
We offer one of the most powerful and flexible e-commerce solution in the market. It’s built by experienced e-commerce specialists to help grow your business online and grow it fast.
Our 4 Pillars Of E-Commerce Success
Strategy
- Audit and conceptualize an e-commerce strategy with the objective to generate, grow and sustain online sales.
- Identify key digital assets and performance tracking methods.
- Omni-channel strategy (if applicable).
Implementation
- E-commerce website design and development on an platform that focuses on optimal user experience to achieve higher conversion.
- Setup relevant marketplace for further sales outreach.
- Instant messaging and Chatbots for real-time customer service.
Automation
- Integrate e-commerce platform with automation technologies for effective online customer engagement strategy.
- Develop and build automated workflows for marketing and sales.
- Personalize customer experience.
Marketing
- Identify marketing needs to drive awareness and demand.
- Retargeting ad strategy.
- Content marketing strategy to increase brand/product visibility.
- Micro-influencer marketing.
*What You Need To Know About Productivity Solutions Grant (PSG)
From 1 April 2022 onwards, the maximum support level will be up to 70%. For eligible pre-scoped solutions, enhanced support level of up to 80% will be extended from 1 April 2022 to 31 March 2023 for Food Services and Retail sectors.
ESG supports companies’ adoption of PSG solutions up to the annual grant cap of S$30,000 per financial year. For your PSG applications to be qualified under the current financial year, please submit your applications before 31 March 2022. Eligible companies will have their annual grant cap refreshed at the start of the next financial year (1 April 2022).
Eligibility:
- Is a business entity registered and operating in Singapore;
- Have a minimum of 30% local shareholding; AND
- Company’s Group annual sales turnover should be not more than S$100 million, OR Company’s Group employment size should be no more than 200 employees
- Purchase/lease/subscription of the IT solutions or equipment must be used in Singapore
Eligible employers for SkillsFuture Enterprise Credit (SFEC) will receive a one-off $10,000 credit to cover up to 90% of the out of pocket expenses on qualifying costs.
Our Client’s E-Commerce Success
With a new e-commerce that launched this year, Glitters House is unfazed by sudden COVID-19 restrictions, having made successful efforts to adapt to the “new norm”. Their new online strategy has allowed them access to a lot of information on current and new customers, allowing them to communicate relevant messages and serve their customers in better ways.
From an overall revenue deficit of 50% last year to a growth of 20% this year, Glitters House is currently looking forward to further enhancing their e-commerce strategies and tools for better user experience.
With the 2020 COVID-19 'circuit breaker' measure imposed in Singapore, all their 8 retail outlets in Singapore have to temporarily close, which is detrimental to their sales. Their online store ensured that they did not lose 100% of their sales revenue.
Guan Chun Ding Pte Ltd ("GCD") decided to take their business online, building an e-commerce store to serve their customers’ needs, sharing sentiments that most of their customers do prefer the convenience of online mobile shopping.
After making a shift to a fully optimised e-commerce store, they have gained new customers with Search Engine Visibility, and increased productivity hours with the ease and convenience of digital methods.
Today, GCD imports and distributes over 200 products globally with e-commerce, ranging from food products to beverages, which includes all house-brand products. They have even experienced a 10-20% increase in sales in the last year despite economic repercussions caused by the pandemic.
Ryan's Grocery online store saw a huge jump in sales during the COVID-19 ‘circuit-breaker' measure in Singapore in 2020.
They were glad that they embarked onto e-commerce earlier.
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