Singapore is literally an “internet town,” with TechWire Asia recognising the country as having the world’s fastest fixed broadband connectivity. No wonder it ranked fifth in the world’s smartest cities.
The country is extremely connected online, and the logic is simple for brands. Their consumers go online, and so they do, too. This has made the online industry a highly lucrative market where businesses can reach out to their target audience with just a click.
While promising opportunities await digitally, the online space is not an easy territory.
Competition can be tight, and the target audience can be too diverse–it will take time to determine the best strategy for businesses.
Because to dwell online takes advanced skills, expertise, and knowledge to strategically respond to trends and changes in customer behaviours–capabilities that the best digital marketing agencies in Singapore have already fully mastered.
A digital marketing company onboards a team of specialists to guide your brand’s digital footprint through emails, social media, search engines, or other means.
Choosing an agency to partner with can require extensive research and review readings. In this article, we’ve chosen Singapore’s best marketing companies to narrow your search list.
Benefits of Partnering with a Leading Digital Marketing Agency
Since competition can be fierce in the online market, staying ahead of trends gives you the upper hand. A digital marketing agency brings several advantages to the table. Their team can do all the online work for you–from researching trends and opportunities to implementing campaigns.
Knowledge and Expertise
Trusted digital marketers from agencies bring years of experience and expertise to assist in growing and establishing your brand online. Some specialists businesses can work with through a digital marketing company are:
- Website Developers: build and maintain websites, incorporating best practices in coding, functionality, and design to ensure a seamless and efficient online presence.
- SEO Specialist: helps with website and content visibility by optimising web elements to rank highly and organically on search engine results pages (SERPs).
- Performance Marketing Specialist: focuses on optimising and managing paid advertising campaigns across various platforms, including search engines and social media.
- Email Marketing Specialist: manages email campaigns, optimises messaging and delivery for higher open and conversion rates.
- Social Media Marketing Specialist: develops and implements strategies for social media platforms. Their goal is to build brand presence, engage with a brand’s target audience, and drive traffic and sales through social media.
- Content Specialist: Creates compelling and relevant content that resonates with the audience, enhances brand messaging, and supports SEO and engagement efforts across various digital channels.
- UX/UI and Digital Designers: UX/UI design specialists enhance the user experience and interface design of a website and digital platforms. Digital and graphic designers support content, social media, and performance marketing specialists in creating complementing visuals.
Access to Advanced Digital Marketing Tools
Each specialist leverages different digital marketing tools to help your brand implement campaigns–for example, a Content Management System (CMS) like WordPress for your website, Klaviyo or ActiveCampaign for Email Marketing, Ahrefs or Google Search Console for SEO efforts, and more.
Indeed, these tools may sound too technical. However, they are some of the most commonly used in online marketing, and a digital marketing agency can help brands use them to their advantage.
Data-Driven Insights
Digital marketing specialists can access data from their tools to track user behaviour, campaign performance, and engagement metrics. The insights they gain can help refine and recalibrate strategies. As a result, brands can better tailor their marketing efforts to meet the needs and preferences of their target audience.
Streamlined and Efficient Operations
A digital marketing agency manages your online presence, handling visibility, conversion, and brand awareness. By outsourcing these functions, you streamline your operations and free up valuable time to focus on other critical areas of your company’s growth.
10 Best Digital Marketing Agencies in Singapore 2024
Considering expertise, years of experience, services offered, and client reviews, here are the best digital marketing agencies in Singapore that made it to the top 10 list.
- iFoundries
- Brew Interactive
- Oom Singapore
- Ninja Promo
- First Page Digital
- Corsiva Lab
- Hashmeta
- Heroes of Digital
- Fenzo Digital
1. iFoundries
Overview: Founded in 2005, iFoundries is one of the best digital marketing agencies in Singapore. It champions a data-driven culture and constantly seeks to be with its clients at the forefront, providing innovative strategies and keeping up with industry trends. They offer several services which makes it a good choice for businesses seeking to implement a variety of digital marketing strategies for their brand.
Services offered: SEO, SEM, content marketing, email marketing, social media advertising and marketing, website design and development, QR mobile ordering technology, AI-integrated content management system
Notable clients: Honda, Ingram Micro, ComfortDelGro, SingPost, Origin Bar Singapore, Pepper Lunch, Riot Games, Takashimaya Singapore
What sets them apart: iFoundries is more than just your typical digital marketing agency. The brand prides itself in being an established marketing technology agency that drives business growth by implementing data-driven strategies for its clients. Moreover, it is now part of Atypical, a global technology company in New York with a growing presence worldwide. With this, iFoundries is able to help present and future clients globalise and localise their digital marketing efforts.
Contact information: +65 6995 3242/[email protected]
2. Brew Interactive
Overview: Established in 2009, Brew Interactive takes pride in unparalleled expertise, with specialists utilising a customised approach to cater to various and unique client needs. The agency offers various digital marketing services that clients can explore to achieve their business goals.
Services offered: lead generation, social media marketing, content marketing, MarTech solutions, SEO, digital advertising, conversion optimisation, digital reputation management
Notable clients: Singhealth, ActiveSG, Marco Polo Hotels, Nikon, Lazada, Zendesk, Thermo Fisher Scientific
What sets them apart: Brew Interactive does not believe in having “templatised strategies”, but values personalised approaches based on a brand’s goals and organisational boundaries. They are also flexible–adjusting their strategies as the client’s company evolves.
Contact information: +65 6814 2952, [email protected]
3. Oom Singapore
Overview: Oom is a one-stop digital marketing agency in Singapore. Its in-house talents specialise in SEO, SEM, SMM, content creation, and web design and development. The company has been around since 2006 and has already expanded operations in the Philippines, China, and Hong Kong.
Services offered: Google marketing, SEO, social media marketing, website development, content marketing, agency partnership program, creative solutions, and China digital solutions
Notable clients: Louis Vuitton, Rentokil, Logitech, Changi Recommends, Decathlon, Singtel, Keppel Land, Alibaba Group
What sets them apart: OOm has obtained its official Premier Partner status with Google and Meta–a renowned distinction given to the top 3% of industry experts with dedication and skill to stay ahead of marketing trends. It also shows how the agency acquires knowledge and access to the latest tools and insights that these tech giants provide.
Contact information: +65 6391 0930, [email protected]
4. Ninja Promo
Overview: Ninja Promo is a full-service digital marketing agency that serves B2B, FinTech, IT, and Crypto startups and companies. They have been in the industry since 2017, helping organisations increase brand awareness, grow, and achieve online presence.
Services offered: Content production, influencer outreach, PR, paid social, SEO, email marketing, video production, branding, web design and development
Notable clients: Dash, Bitcoin.com, Hello Pal, IronFX, Bull Perks, Dopamine, Iqoniq, Bank Social, Burger King
What sets them apart: Ninja Promo values and commits to creativity and digital innovation. The agency does not offer a one-size-fits-all strategy. It collaborates with its clients to develop a personalised marketing plan specifically designed to meet their needs. They also focus on breaking new ground and crafting unique solutions that stand out.
Contact information: +65 3165 4789/https://ninjapromo.io/digital-marketing-singapore
5. 2Stallions
Overview: 2Stallions is a full-service digital marketing agency in Singapore with teams in Malaysia, India, and Indonesia. It offers the complete or 360-degree online journey management that a brand needs for growth and awareness. The company was founded in 2012 and has implemented more than 4000+ advertising campaigns and ten awards to date.
Services offered: SEO, SEM, content marketing, social media marketing, marketing automation, creative services, website development, social media advertising
Notable clients: Bosch, Red Bull, CNN, Wavin, Friso, Black + Decker, Beko
What sets them apart: 2Stallions combines data-driven insights, innovation, and creativity to create customised solutions for clients. Their team of seasoned experts is not just working to generate clicks or increase traffic; their approach is holistic. This means that they use and integrate different channels, such as SEO, PPC, social media marketing, and content creation, to craft cohesive strategies and campaigns.
Contact information: (+65) 8843 3141/https://2stallions.com/
6. First Page Digital
Overview: Established in 2011, First Page Digital is an award-winning digital marketing agency that specialises in increasing traffic and sales through SEO, Google ads, social media, and improving a brand’s reputation. They offer fully customised solutions to fit individual requirements.
Services offered: SEO, Google ads, social media advertising, conversion rate optimisation, programmatic advertising, reputation repair, unwanted content removal, NFT marketing, and metaverse marketing
Notable clients: Under Armour, Just Co, Management Development Institute of Singapore (MDIS), Awfully Chocolate, The Salvation Army, Winston Engineering
What sets them apart: All of their work is fully in-house, and they have built a powerful project management tool called SENTR™ that helps brands streamline their campaigns. This only shows how the team is innovative and offers cutting-edge solutions for their clients’ digital marketing needs.
Contact information: +65 6270 2193/[email protected]
7. Corsiva Lab Pte Ltd
Overview: Established over five years ago, Corsiva Lab is a full-service web design and digital marketing agency with 90+ members in three offices (Singapore, Malaysia, and Vietnam) that have delivered successful solutions for more than 1,000 clients.
Services offered: Digital marketing, strategic branding and marketing, web design, copywriting, graphic design, mobile and web app development, retail o2o solution
Notable clients: L’Oreal, Capitaland, Sincere Watch, Singapore Chinese Orchestra, Public Transport Council, Kiehls
What sets them apart: Corsiva Lab specialises in website design, mobile app development, and digital marketing. This agency has a systematic and structured work process that involves three phases: website design, populating your website with content through their strategic copywriting, professional photography, and digital marketing services to boost conversion rates. Once websites are live, their in-house team can help you scale up through other revenue channels through app development.
Contact information: +65 6980 3180/ [email protected]
8. Hashmeta
Overview: Since its establishment in 2012, Hashmeta has been one of the best digital marketing agencies in Singapore. It has helped over 20,000 regional advertisers and 1,000 local brands achieve their digital marketing objectives. The agency also has offices in Vietnam, Indonesia, China, Thailand, and Malaysia.
Services offered: Inbound marketing, content marketing, social media marketing, influencer marketing, marketing automation, SEO, search and display marketing, website/landing page design and development, website analytics
Notable clients: Paypal, Jurong Port, Great World City, Herbalife, CIMB Bank, Byte Dance, M1, DBS
What sets them apart: Hashmeta has evolved into a martech company over the years, offering proprietary products for education platforms, influencer marketplace, fashion shopping and social commerce applications, and the Hashmeta Academy for digital marketers. This innovation only shows how the agency employs cutting-edge solutions to stay ahead in the digital landscape.
Contact information: [email protected]/https://hashmeta.com/
9. Heroes of Digital
Overview: Heroes of Digital is a digital marketing agency in Singapore established in 2015. It adopts a data-driven approach and an integrated digital marketing strategy with machine learning technology.
Services offered: SEM, SEO, social media marketing, web design
Notable clients: Jeep, Chevrolet, NTUC, Nuffield Dental, Only Aesthetics, Darwin Interior, Hairscience
What sets them apart: As one of the best digital marketing agencies in Singapore, Heroes of Digital takes pride in their 100% Google and Facebook-certified team and 96% client retention rate. They have also created Xander, a proprietary AI-powered technology that gives automated insights for marketing campaigns. It shows how their team innovative solutions to drive brands to the leading position.
Contact information: +65 6802 3658/https://www.heroesofdigital.com/
10. Fenzo Digital
Overview: Fenzo Digital is a multi-award-winning, integrated full-service digital marketing agency that has been providing SEO, web design, and web development services for more than 15 years. It helps brands establish a credible online presence.
Services offered: web design, digital PR, mobile application, eCommerce, SEO, social media, PPC, data analytics, copywriting and content marketing, SEM, website maintenance service, and video editing
Notable clients: Jetstar, City Link, National University of Singapore (NUS), BMW, Goldenport, Blue Ocean, Kaiden Group
What sets them apart: This digital marketing agency offers a variety of services that clients can explore. They establish a strong work process and values that their team observe. The company places importance, especially on incorporating collaboration, agility, and good client communication and support.
Contact information: (65) 6788 9008/[email protected]
Key Factors to Consider When Choosing the Best Digital Marketing Agency
Partnering and choosing among the best digital marketing agencies in Singapore may require a lot of research or even a sit-down session to determine which company offers the most exceptional services. Below are some points to consider to help you decide:
- Your goals and their expertise. What are your goals, and what made you think of hiring a digital marketing agency in the first place? Your objectives must align with the agency’s expertise. For instance, if you want to gain a social media presence, tap into the email marketing stream, or increase visibility immediately, look for an agency with social media, email, and performance marketing expertise.
- Customer testimonials, reviews, and case studies. Research other clients’ experiences—hearing from others is essential to spotting any agency red flags or identifying their areas of strength. Case studies are also an excellent resource for reading about their work, the results they have given to previous clients, and the strategies they have implemented.
- How do they track campaign success? The best digital marketing agencies deliver measurable and specific results. Numbers and data never lie, so looking for agencies adopting data-driven services and strategies is essential.
- Innovative strategies. Innovation must be at its core, enabling it to deliver cutting-edge solutions to its clients.
What Are The Digital Marketing Trends In 2024?
Your chosen agency must be updated with the latest trends to gain a competitive advantage. Digital marketing trends for 2024 are about technology, innovation, and personalisation.
Artificial intelligence improves how brands collect data, create and manage content, enhance customer experience, and drive efficient operations. Search Engine Optimisation (SEO) and Voice Search Optimisation (thanks to Alexa and Siri) work together to accommodate a user’s search.
Lastly, there’s also the emergence of personalised marketing to cater to the changing behaviour of consumers as they go through the buyers’ journey. The goal is to empathise with customers and make them feel understood in every piece of content and message you publish.
The perfect digital marketing partner is one that shares your brand’s vision and values.
The alignment ensures that your goals and mission are in sync with your digital marketing partner, driving cohesive and impactful marketing campaigns. This synergy is crucial for crafting authentic and effective marketing solutions that stand out in a competitive landscape and foster long-term success.